ANALYSIS OF MEDICAL VERSION IN TEXTS OF ADVERTISING OF HYGIENE PRODUCTS IN THE FIGHT AGAINST COVID-19 (ON THE MATERIAL OF RUSSIAN AND UZBEK LANGUAGES)

Authors

  • Gafurov Bakhtiyor Zakirovich Associate professor of Uzbek language and literature, Russian language pedagogy and psychology department Bukhara State Medical Institute named after Abu Ali ibn Sino

DOI:

https://doi.org/10.17605/OSF.IO/KFWAH

Keywords:

advertising text, medical vocabulary,, hygiene products

Abstract

In today's pandemic, each of us first of all cares about our health. Of course, pharmaceutical preparations in the form of hygiene products will help us in this, with the help of which we can protect ourselves and our loved ones from becoming infected with the COVID-19 virus. Given the development of the pharmaceutical industry, a number of medical services during a pandemic and their advertising are of great interest among linguists. Our analysis of advertising texts with the participation of medical vocabulary from the point of view of linguistics, which we have undertaken, can serve as useful information in the prevention against COVID-19.

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Published

2022-01-17

How to Cite

Gafurov Bakhtiyor Zakirovich. (2022). ANALYSIS OF MEDICAL VERSION IN TEXTS OF ADVERTISING OF HYGIENE PRODUCTS IN THE FIGHT AGAINST COVID-19 (ON THE MATERIAL OF RUSSIAN AND UZBEK LANGUAGES). Emergent: Journal of Educational Discoveries and Lifelong Learning (EJEDL), 3(01), 32–39. https://doi.org/10.17605/OSF.IO/KFWAH