FEATURES OF MARKETING RESEARCH IN FOREIGN MARKETS
DOI:
https://doi.org/10.17605/OSF.IO/E4DG7Keywords:
Market, efficiency, implementationAbstract
This article examines the effectiveness of the organization of marketing research, orienting the activities of each unit to achieve maximum results. Strong competition in international trade requires companies to make decisions based on the principles of international marketing, the formation of modern international marketing research.
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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.